what your business' website needs to do

A website  doesn't just have to be a page with text any further - it's rather a showcase of one's business, complete with a video tour of your premises, podcasts, blog, shop and even a social network for your customers. Of course, cost will be an important factor once you come to decision just what your web site ought to do -- this particular guidebook will help you to determine what your web site needs to do.

• Promote your business
• Host an online shop
• Identify your market

A website is practically required for attracting clients in today’s marketplace, but many small business owners haven’t made time or identified the resources to build one. It can aid your target audience to get information on what you sell and may order things online.

Difference Between a Blog and a Website.

A website is a collection of web pages on a server. It's a form regarding static billboard on the net that includes information. There is more to the definition, but for our wants, this is sufficient. A website is usually a collection regarding articles, news, links, info, photographs, and everything else you want. And a website can even host a blog.

A blog is a website or part of a website that usually features one or more of the following criteria :

 Editorial Commentary

Links to external sites, often seen as recommendations

Tells stories

Usually about a specific topic, subject, or genre

Tends to be opinionated and personal

Comments and interaction with the audience

Photographs of you and your activities

There was a time when blog would have been called a diary, journal, scrapbook, or storytelling.

Many people differentiate a blog from a website. A web site is “serious information”, while a blog is not web site”. A web site has facts, figures, articles or blog posts, and academic materials.

All About Blogging !!

Writing a blog is a great way to share your artwork, thoughts or even experiences whether with good friends or creating an online presence. You will find the variety of methods to use blogging, some of the providers available, and you can set one up if you want to!

Blogs have been around, in a some form or the other, since the actual invention of the internet but they really came into their own from the late-90s and the fact is that anyone can blog means that ANYONE can. All you have to sit and decide what you want to share and discuss with the people.

Blogging gives you an easy way to connect with people and share your thoughts — about current events, what's going on in your life, or anything else you'd care to discuss.

Cost per action (CPA)

Cost per action (CPA) is an online advertising marketing strategy that permits an advertiser to pay a specified action from a prospective customer. Doing a CPA campaign is comparatively low risk for the advertiser, as transaction only has to be made whenever a specific action takes place. CPA offers are most often associated with internet marketing. Cost per action is also as cost per acquisition (CPA). 

CPA is very much comparable to Affiliate marketing but its lot easier than Affiliate Marketing where we will be earning from Cost per Sale. In CPA your visitors may choose the product however, you get paid after they take a specific action just like submitting his or her email or telephone number etc.

In the CPA model, the publisher takes the maximum risk as income is dependent on good conversion rates.

IMPORTANCE OF ARTICLES IN SEO

Articles play a very vital role to enhance the website on top of search engines. Articles improve the content on the website and also the Keywords Density for the targeted keywords which you need to rank on.

Articles play a crucial role to help rank a website high as these are written around a specific set of keywords.  Once the article writing is done all the articles will be submitted to various articles banks and resources. You drive traffic to your website by creating a back link to your website from the submitted articles. In this way you get the benefit of content as well as back links.

Ideas to run a part-time Business

Have you ever thing of running the part-time business while keeping your entire day job? Want to use a sideline business with your current business? Or are you simply curious about entrepreneurship, and want to test the particular methods before you commit towards world of commerce? No matter what your reason, here are generally few sure-fire methods to get started today with your own personal part-time business.

There are numerous ideas that may help you to begin with the part time business. Here  few of them :-

Computer Tutor

Garage and Attic Cleaning/Hauling Service

Home Inspection

Mobile Window Tint

Mobile Home-Entertainment Service

Medical Transcription

Personal Trainer

Personal Chef

Restaurant Delivery

T-Shirt Designing 

These are the few more effective ideas that will help you to flourish economically through part time business.

10 genuine Ways to Make Money from Home

There are several genuine solutions to earn more money sitting right at your home. Some people start their own small business and other start working for someone else using their home as an office.

Take a look at a number of real techniques to work in your home office and make some extra cash that will help you and your family to enjoy your life.

Freelance Writing:  Vend your words

Crafts and Art: Vend Your Creativity

Sewing and Alterations: Vend Your Handwork

Farmers’ Market: Vend Your Produce and Gourmet Foods

Consulting: Vend Your Knowledge

Medical Transcription:  Vend Your Computer Skills

Online Marketing: Vend your Marketing Skills

These ideas are the best of the great ones for earning money from your own home. Pick the one and get started to get extra income in your pocket.

Off Page Search engine optimization

Off Page Search engine optimization Is something which is carried out offsite and usually not visible on the website however results in pushing the particular ranking higher  on search engines , it is usually a regular process and should be done ethically for better and long-term results.

" Creation of New Pages

" Link Building Services

" Directory Submission

" Article Creation and Submission

" Classified Ad Creation and Submission

" Blog Post Message Creation and Submission

" Press Release Creation and Submission

" E-book Creation and Submission.

Just like on page optimization off page optimization should be carried out in a manner that it will be very advantageous for your website and its page ranking respectively.

On Page Optimization

On Page Optimization is basically the effort that you put on the website and it can be clearly seen, Like:

" Optimizing the existing content

" HTML code corrections

" remove broken / dead links

" Add Meta / Alt Tags

" Add Google and XML Site Map

" Analytic Setup

It is important that on Page Optimization should be conducted correctly for the website as the educated search engine crawler crawls about the theme of the website and see which keywords you are targeting to rank upon. On page Optimization is generally done once on the website however SEARCH ENGINE OPTIMIZATION Agency does on page Optimization after every three months to keep the site refreshing for Search engines.

Importance of Backlinks

Backlinks today are an important part of SEO process because,  when you build high quality backlinks, your web site stands a greater chance to get indexed faster by the various  search engines.Also, from the long term perspective, it will helps in improving quality traffic to your site. Additionally, it isn't just enough to have lots of backlinks, but, it’s also the quality of backlinks that helps in achieving a better ranking in search engines.When determining the relevance of a website to a particular keyword, search engines usually think about the amount of quality backlinks to the next website. Search engines like Google gives huge importance to websites having more number of quality backlinks and also consider those websites as more relevant when compared to others in search  results.